Design a future GWP in LEGO Ideas coastal contest

The LEGO Ideas team has launched a seaside-themed contest that will see the winning build transformed into a future gift-with-purchase.

While the last LEGO Ideas contest headed off into the stars, this one is a little more grounded, asking builders to construct their ideal representation of a day at the beach – whether that’s building sandcastles, eating fish and chips or lounging around in beach huts.

This isn’t the first LEGO Ideas contest focused on finding a future GWP, so the team has had to institute a very specific rule: your model cannot be related to any previous winning projects, including 40335 Space Rocket Ride, 40448 Vintage Car, Sailing Ship Adventure and The Adventures of U.S.S. Cardboard. That means seaside arcades, cars and sailboats are probably off-limits.

All entries need to consist of between 150 and 250 pieces, in line with previous GWP contests. But seeing your model on store shelves (or at least added to baskets at LEGO.com) isn’t the only incentive to take part: the grand prize winner will also bag themselves 40448 Vintage Car, 21322 Pirates of Barracuda Bay, 21326 Winnie the Pooh, and 92176 NASA Apollo Saturn V.

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Five runners-up will then take home 92176 NASA Apollo Saturn V, 21326 Winnie the Pooh and 40448 Vintage Car, but only one winner will be lucky enough to see their entry turned into an official set.

You’ve got until May 11 at 11am UK time to get your entry in. A panel of LEGO designers will choose 15 models for the fan vote, which will take place from May 18 to May 25 to decide the ultimate winner and all five runners-up. The LEGO Ideas team will then announce the victors no later than May 31.

You can check out all the details over at the contest page. And if this particular theme doesn’t float your boat, there’s still time to get your build displayed at the LEGO House in the Ideas platform’s other ongoing contest.

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Author Profile

Chris Wharfe
I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then.

Chris Wharfe

I like to think of myself as a journalist first, LEGO fan second, but we all know that’s not really the case. Journalism does run through my veins, though, like some kind of weird literary blood – the sort that will no doubt one day lead to a stress-induced heart malfunction. It’s like smoking, only worse. Thankfully, I get to write about LEGO until then.

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